Zeda’s clinical take
SA Murad Master Clinician of the Year
“Colloidal oatmeal at 5% concentration is a serious therapeutic active — not a marketing ingredient. This is what I recommend when a client has an active flare of eczema or dermatitis and needs immediate relief without a prescription. The ground cherry blend inspired by steroids is what makes it genuinely different from other oatmeal products.”
Recommended for: eczema-prone skin, dermatitis, sensitive skin with itch and redness, on-the-spot flare-up relief, post-treatment sensitivity
Instantly Soothes and Calms Skin While Relieving Itch and Discomfort
Unlike typical greasy ointments, this treatment cream provides on-the-spot relief from uncomfortable itch, redness, rashes and discomfort from eczema-prone skin, sensitive skin, dermatitis and more. It also helps reduce receptivity to eczema trigger signals, extending time between flare-ups. Non-greasy enough to stash at your desk or in your bag for immediate relief wherever you need it.
After 7 days, as evaluated by expert assessor
Perfect for Your Skin
- ✓ Balanced skin
- ✓ Oily skin
- ✓ Combination skin
- ✓ Dry skin
- ✓ Sensitive skin
Real Results in Just 7 Days
- Instantly soothes and calms skin, relieving itch and discomfort for eczema-prone and over-dry skin
- Clinically proven to relieve redness for over-dry and eczema-prone skin
- Extends time between flare-ups from itch or dryness
Results reported by trial participants in a clinical study, ages 19–65 with Fitzpatrick types I–V
Immediate relief from itch and tightness on application. Consistently praised for the non-greasy texture — most eczema treatments feel heavy and occlusive, this one absorbs cleanly. Many keep it in their handbag for unexpected flare-ups at work or while travelling.
Your Quick Relief Ritual
Clinic tip: Apply directly to the affected area as soon as itch or redness starts — early intervention shortens the flare. Use this as a spot treatment layered under your regular moisturiser on reactive days.
Therapeutic Relief Technology
- Colloidal Oatmeal (5.0%): Clinically proven to relieve minor skin irritation and itching due to dryness
- Ground Cherry Blend: Inspired by the efficacy of steroids yet sourced from plants — hydrates and replenishes skin to restore suppleness
- Oat Lipids: Contain skin-loving fatty acids, ceramides, phospholipids and sterols that help renew, relieve irritation and fortify the skin’s lipid barrier
What You’re Getting
Size: 50ml
Formulated Without: Parabens, sulfates, phthalates, gluten, animal-derived ingredients, fragrance, formaldehyde, alcohol, mineral oil, petrolatum, oxybenzone, dimethicone, silicone, and dyes
Best For: Eczema-prone, over-dry, sensitive skin with itch, redness, rashes, dermatitis
Key Active: 5.0% highly concentrated colloidal oatmeal
Unique Innovation: Ground cherry blend — plant-derived steroid-inspired alternative
Format: Non-greasy treatment cream
Testing: Ophthalmologist tested
Usage Frequency: 1–3 times daily or as needed
Complete Your Eczema-Relief Routine
Murad recommends pairing with:
- Heartleaf Soothing Face Cleanser — Gentle cleansing safe for eczema-prone skin
- Heartleaf Soothing Body Cleansing Wash — Full-body gentle cleansing
- Heartleaf Calming Cream Moisturiser — Daily moisture for sensitive and eczema-prone skin
Unsure Which Murad Products Suit Your Skin?
As Adelaide’s certified Murad Pro Skin Clinic, we’ll match you with the perfect skincare routine for your unique concerns. Book your skin consultation with Zeda — South Australia’s Murad Master Clinician of the Year.
